2023-2024 Undergraduate Catalog


STCO 48833 Campaigns

Prerequisites: Senior standing; STCO 32403 (Design); STCO 35503 (Research); and STCO 45413 (Channel Planning) or STCO 47533 (Case Studies). Working in a team to research, plan, create, execute and evaluate a multimedia strategic communication campaign for a designated client. Students will utilize their accumulated knowledge from their major courses. Students must earn a C or higher in each strategic communication course required for credit toward completion of STCO major degree requirements.

Credits

3